SPRING 2014

The Ammonista Report: quarterly inspiration to build brands of significance
 
DEAR AMMONISTA: Elevator Speech?

DEAR AMMONISTA: Elevator Speech?

WHAT'S NEW: "NameTag" Identifies Strangers

WHAT'S NEW: "NameTag" Identifies Strangers

BUSINESS: Your Own Private Radio Station

BUSINESS: Your Own Private Radio Station

LIFE: The Power of Pause

LIFE: The Power of Pause

DESIGN: Augmented Reality hits Retail

DESIGN: Augmented Reality hits Retail


The Ammonista Report is published quarterly by Pat Johnson, principal of Ammonista – a unique consultancy that merges brand strategy with entrepreneurialism. Transforming future trends and cultural insights into authentic business strategies, Pat helps people and companies create brands of significance. An entrepreneur herself, she brings thought leadership to global health, energy and technology companies – and advises many start-ups.  Prior to Ammonista, she directed some of the best brands in the business, as founder of nationally-acclaimed creative ad agency NORTH. Subscribe here.