a collection of ammonista stimuli

The Ammonista Report - Fall 2014

A powerful question for brands to answer in 2015: what are you prepared to sacrifice to gain meaning and loyalty with your customer? 

The hardest word to say in business, especially sales, is ‘NO’. In a world of ‘we can do it’, who’s asking the critical questions of whether we ‘should’? Or if the increased sales and delivery distracts our resources away from our core purpose? Truth is, brands can’t be all things to all people – and those that try to be basically stand for nothing.

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Nothing can Keep Drones Grounded

David Weekly represents a new generation of seed investor. He’s young, smart, hyper-connected, and has access to some of the very best deals in Silicon Valley. But these days, there is only one place he’s putting his money. In drones. In fact, Weekly is so enamored with drone technology, he launched his very own funding syndicate, drone.vc, which plans to invest up to $250,000 per deal in five to 10 drone-related startups every year.

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It Happens Only Once A Year – What’s Next Leadership Retreat accepting reservations for 2014

What’s Next Leadership Retreat accepting reservations for 2014

When Vicky and I first conspired on an executive leadership retreat, our intention was to help senior managers and business owners create a ‘lighthouse’ brand for themselves – one based authentically upon their personal purpose – and one that reflects the values, philosophies and thought leadership they wish to express to the world.

We also knew that our ‘place’ should also be special – one that promotes the deconstruction of that which no longer serves us...

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Communicator or Catalyst?

Every presentation worth doing has just one purpose

I love this 'call to meaning' from Seth's latest post.  It's about being 'mindful' with the work we do. I could just as easily insert 'email' or 'proposal' for 'presentation'.  How are we making change happen on a daily basis?  As leaders, how are we focusing efforts? Inspiring? Teaching? Growing?   Are we 'going through the motion' and choosing the expected path versus the right one?  How much time do we spend saying 'yes' to every distraction or request versus focusing on what's right for the health of our organization?  What would we do differently if we woke up every morning believing 'Change happens with me today'. How would that prioritize your actions?

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10 Big Companies That Promote Employee Meditation

Work can be a stressful place, and with companies trying to keep an eye on the bottom line while simultaneously improving productivity, many workers may find themselves with more responsibilities than ever before. While there is no way to totally eliminate stress from the workplace, some companies are doing what they can to help employees relax, and many, like those that we feature here, are doing that through on-site meditation.

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Show Don't Tell

Branding – or rebranding for that matter – Is a chance to consolidate your company’s story into a tasty little package for potential customers.  And while most companies start with the who we are, what we do and how we do it approach – most forget the most fundamental rule of communications, which is that they prioritize what the company wants to say over what consumers want to hear (thanks to Charlie Brown's teacher for the visual).

 

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8 Tips for Startups

[ #1 Do it for the right reasons.] 
[ #2 Resist the temptation of fast and cheap.]
[ #3 Know when to say “NO”. ]
[ #4 Don’t waste all your energy on the vocal 2%. ]
[ #5 Build upon your strengths before strengthening your weaknesses. ]

[ #6 Persistence pays. And so does good instincts. ] 
[ #7 Build a compelling culture, the business will follow
[ #8 Humility is your best friend. ]

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Making Personal Health Happen

An extremely personal and compelling story from a leading medical tech specialist suggesting bold ideas to reinvent the health care system – starting with taking our health into our own hands and migrating towards a ‘personal health network’ model of care.

According to Eric Dishman, with 80% of medical errors being communications and coordination issues amongst medical team members, we need to go ‘”beyond the  paradigm of isolated specialists doing ‘parts’ care to multi-disciplinary teams doing ‘person’ care.”  

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Here's to the Entrepreneurs

It is not the critic who counts, not the man who points out how the strong man stumbled, or where the doer of deeds could have done better. The credit belongs to the man who is actually in the arena, whose face is marred by dust and sweat and blood, who strives valiantly, who errs and comes short again and again, who knows the great enthusiasms, the great devotions, and spends himself in a worthy cause, who at best knows achievement and who at the worst if he fails at least fails while daring greatly so that his place shall never be with those cold and timid souls who know neither victory nor defeat.

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Root Whole Body: a Manifesto

This was written before Root Whole Body opened its doors and serves as a manifest to why we're here...

 

I am a healthy,

whole, beautiful
being.

But sometimes I forget
that.

When I get in a rut and
don’t workout for awhile;

when I put my kids’ needs
before my own;

when work gets the best
of me;

when I forget to stop,

just stop, and breathe;

 

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